There were two different posters to promote this album. The first poster is of eminem sitting still watching TV including a background of a rocket ready to launch. Him relaxing watching television demonstrates his normal self, linking him with the audience doing normal things. There is big writing at the top of the poster, clearly indicating the name of the album; Recovery. The O is replaced by an aid sign, which relates to the word recovery, indicating the idea of 'reforming'. At the bottom, it shows the release date and also states more footage associated with it; 'includes the single not afraid' This is trying to persuade the people to buy it, as it effectively has a bonus feature, making it seem like the audience is getting an extra track for free. The background colours in both posters are the same, to show that they are from the same artist. The picture of Eminem makes the poster get more attention as he is a popular artist and also at this time had not released a song for a while. The album name perhaps tells us that he was in recovery state of mind, so he couldn't make as much tracks as previously. The font and colour used for the release date is also white which makes it really stand out against the dull background as it is the biggest writing on the posters. Overall the poster is relatively simple compared to others, but still portrays the message that a new album is about to be released and most importantly when it is gong to be released.
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