-Thought beats – seeing the sound.
-Narrative and performance.
- Star Image
-Relation of visuals to song.
-Technical Aspects of a Music video.
Firstly, Goodwin’s fist aspect was creating a music video with “thought beats”, the implied meaning of this is to look into the structure and
how it is set out to portray the star image of the performer or how it explains the narrative, an example of this theory in our music video is that when the song cut to the chorus, Michael (me), would be seen lip sync hing to the song, this reflects the power of the voice as for our genre of a soft rock ballad, the powerful voice and heart in the song is the most important aspect of the video to reflect the star image. Goodwin also portrayed the performer to be a storyteller of the narrative, that songs are stories, told by the artist, he says that a music video is a form of communication between the audience and the performer.
Goodwin’s second theory is that, a song fails to give a complete narrative and performance, because of the use of parallel editing music videos, it is only very rarely we see a full narrative or a full performance to a song, Goodwin also appraises that ignoring common narrative is important in their role of advertising the music to the target audience, examples of this in our music video is making Michael walk away from the girl at the end of the video, this is unorthodox and almost a juxtaposition compared to the lyrics and genre of the song. Goodwin says that the music video should have a repeatability factor which makes the target audience not become bored after repetitive viewing of the video, he also feels that including the star performer into the narrative structure of the video increases authenticity in the video and that creates a sense of realism among the audience along with a good use of lip syncing in the correct places.
Goodwin also believes that the star image has a major part to play in
the music video, he feels that the star should show his development throughout the video, this would attract larger audiences, an example of this in our video is when in our music video, I have long hair through the narrative aspect, and my hair is cut throughout the performance, this could indicate that the performance is after the whole fiasco of the narrative and it reflects the star’s development of life through the video.
In the relations of visuals to the song, it is split into three categories within the narrative, Illustrate- which is setting images to compose along the lyrics of the video, Amplify- which means to have a style in your narrative which is similar to the lyrics and genre of the song, and Disjuncture- where the meaning of the song is completely ignored. Our video is mostly categorised as being Amplified, the reasons for this is the narrative is about the star performer looking for the girl in the video, it reflects how he is in love with the girl in the video, which is also apparent in the lyrics of the song as well, yet we did not mimic the actions of the narrative to the lyrics, an example of this would of been, if when the lyrics of “tears coming down”, if we were being illustrate, we would of had an image of him crying, we felt like this was insulting the intelligence of the audience as we feel like they would understand the narrative of our video without visual actions along with the lyrics.
The last aspect of Goodwin’s theory is the technical aspects of the video which fixes the video together, this can be throughout the camera work, movement, angle, Mise-en-scene, editing, sound and special effects. For the filming aspect of the course, we created long, medium speed cutting clips throughout the video to convey the slow ballad, yet compliment the powerful chorus; we had a lot of medium to long shots to engage the emotions of the performer to the audience along with the long shots to indicate what actions he is undertaking in the video. For the lighting and colour, we created a damp cloudy filter over the video to reflect the performers depression when not being with the girl in the video, we also included a bright ray filter when the performer was reminiscing over being
together with the girl, this represented the areas in the video where the performer was once happy and now he is not. We also attempted to maintain a professional Mise-en-scene by making sure I wore the same clothes every time we filmed the narrative section, that is we were cutting a trimming videos, that a re-shoot of a particular shot was started in the same position the last clip ended, and the use of props, the microphone for the performance and the suitcase of the girl created authenticity within the video as it gave indication of what is happening through the narrative and performance of the video. We also used in some cases beats to cut to another clip in the video, this was usually done from the transfer of the narrative to the performance, evidence of this is to cut to the performance of the video as soon as the chorus began, this makes the video more entertaining for the audience as they have an overload of features used in the video to comment on and analyse.
- Star Image
-Relation of visuals to song.
-Technical Aspects of a Music video.
Firstly, Goodwin’s fist aspect was creating a music video with “thought beats”, the implied meaning of this is to look into the structure and
how it is set out to portray the star image of the performer or how it explains the narrative, an example of this theory in our music video is that when the song cut to the chorus, Michael (me), would be seen lip sync hing to the song, this reflects the power of the voice as for our genre of a soft rock ballad, the powerful voice and heart in the song is the most important aspect of the video to reflect the star image. Goodwin also portrayed the performer to be a storyteller of the narrative, that songs are stories, told by the artist, he says that a music video is a form of communication between the audience and the performer.Goodwin’s second theory is that, a song fails to give a complete narrative and performance, because of the use of parallel editing music videos, it is only very rarely we see a full narrative or a full performance to a song, Goodwin also appraises that ignoring common narrative is important in their role of advertising the music to the target audience, examples of this in our music video is making Michael walk away from the girl at the end of the video, this is unorthodox and almost a juxtaposition compared to the lyrics and genre of the song. Goodwin says that the music video should have a repeatability factor which makes the target audience not become bored after repetitive viewing of the video, he also feels that including the star performer into the narrative structure of the video increases authenticity in the video and that creates a sense of realism among the audience along with a good use of lip syncing in the correct places.Goodwin also believes that the star image has a major part to play in
the music video, he feels that the star should show his development throughout the video, this would attract larger audiences, an example of this in our video is when in our music video, I have long hair through the narrative aspect, and my hair is cut throughout the performance, this could indicate that the performance is after the whole fiasco of the narrative and it reflects the star’s development of life through the video.In the relations of visuals to the song, it is split into three categories within the narrative, Illustrate- which is setting images to compose along the lyrics of the video, Amplify- which means to have a style in your narrative which is similar to the lyrics and genre of the song, and Disjuncture- where the meaning of the song is completely ignored. Our video is mostly categorised as being Amplified, the reasons for this is the narrative is about the star performer looking for the girl in the video, it reflects how he is in love with the girl in the video, which is also apparent in the lyrics of the song as well, yet we did not mimic the actions of the narrative to the lyrics, an example of this would of been, if when the lyrics of “tears coming down”, if we were being illustrate, we would of had an image of him crying, we felt like this was insulting the intelligence of the audience as we feel like they would understand the narrative of our video without visual actions along with the lyrics.
The last aspect of Goodwin’s theory is the technical aspects of the video which fixes the video together, this can be throughout the camera work, movement, angle, Mise-en-scene, editing, sound and special effects. For the filming aspect of the course, we created long, medium speed cutting clips throughout the video to convey the slow ballad, yet compliment the powerful chorus; we had a lot of medium to long shots to engage the emotions of the performer to the audience along with the long shots to indicate what actions he is undertaking in the video. For the lighting and colour, we created a damp cloudy filter over the video to reflect the performers depression when not being with the girl in the video, we also included a bright ray filter when the performer was reminiscing over being
together with the girl, this represented the areas in the video where the performer was once happy and now he is not. We also attempted to maintain a professional Mise-en-scene by making sure I wore the same clothes every time we filmed the narrative section, that is we were cutting a trimming videos, that a re-shoot of a particular shot was started in the same position the last clip ended, and the use of props, the microphone for the performance and the suitcase of the girl created authenticity within the video as it gave indication of what is happening through the narrative and performance of the video. We also used in some cases beats to cut to another clip in the video, this was usually done from the transfer of the narrative to the performance, evidence of this is to cut to the performance of the video as soon as the chorus began, this makes the video more entertaining for the audience as they have an overload of features used in the video to comment on and analyse.
No comments:
Post a Comment